ACTION Conference 2017

November 18th, 2017

The Ron Joyce Centre

Burlington, ON









ACTION is an initiative spearheaded to develop entrepreneurial capabilities and attitudes within a diverse audience. We will provide a framework to venture creation that will allow individuals, regardless of their discipline, to leverage what they have learned through work and education, generate ideas, and scale their solutions. While ACTION is focused on technology commercialization, it is by no means limited to it. True innovation is not sequestered, and often the ideas with the greatest impact are cross- disciplinary in nature. It is our hope to bring a wide variety of people together, have them make connections, and inspire them to go out and disrupt the status quo.

The Sessions

Prospective interactive, hands-on workshops for this year's conference

  • Accessing Angel Capital in Canada
  • Bootstrapping Your Venture
  • Building an Effective Sales Team
  • Building and Leveraging Your Social Capital
  • Conducting Effective Market Research: Getting Insights, Not Numbers
  • Creating a Learning Culture Within Your Company
  • Customer Acquisition and Growth
  • Customer Discovery and Validation
  • Data Driven Marketing
  • Design Thinking in the Real World
  • Developing and Evaluating Your Ideas
  • Effective Networking Techniques and Strategies
  • Experimental Design and Patents
  • Finding and Nurturing Technical Talent
  • First Year Fundamentals: Startups 101
  • Founder Ownership: Getting it Right and Avoiding the Headaches
  • Get Inside Your Customers' Heads: Developing a Value Proposition that Really Connects
  • Getting Your Go-To-Market Strategy Right
  • Leveraging Government Funding Sources
  • Navigating and Forging Partnerships
  • Power and Influence Dynamics
  • Practical Intellectual Property
  • Pricing Your Product or Service
  • Qualitative Selling: Using Diagnostic Tools to Develop Buyers' Journeys
  • Preparing for Investors: Due Diligence for Entrepreneurs
  • Sales: The Art of Hustling
  • Scaling in Leadership as a Founder (So You Don't Become Obsolete)
  • Scaling Your Business
  • Segmenting Your Customers
  • Sourcing, Developing, and Growing Talent
  • Tax Considerations for Entrepreneurs
  • The Ins-and-Outs of Venture Capital: An International Perspective
  • The Startup Pitch: A Proven Formula to Win Funding
  • Understanding Debt and Alternative Financing Strategies as an Entrepreneur
  • Venture Valuation

The Agenda

Prospective Timetable for the conference

  • 8:00 am

    Breakfast and Registration Check-In

  • 8:50 am

    Opening Remarks

  • 9:00 am

    Opening Keynote Address (Auditorium)

  • 10:10 am

    Experiential Breakout Session 1

  • 11:10 am

    Mid-Morning Stretch and Refreshments

  • 11:30 am

    Experiential Breakout Session 2

  • 12:30 pm

    Networking Lunch

  • 2:00 pm

    Experiential Breakout Session 3

  • 3:00 pm

    Nutrition Break

  • 3:20 pm

    Experiential Breakout Session 4

  • 4:30 pm

    Closing Keynote Address (Auditorium)

  • 6:30 pm

    Downtown Meetup and Party

The Speakers

Confirmed experts so far. Please check back as we continue to finalize our speaker line-up.




View Bio


Flexible pricing for your learning needs

What the registration fee includes:

  • All-star speaker and facilitator line-up from across Canada and Silicon Valley
  • Hands-on, experiential learning sessions on practical startup skills
  • Breakfast, networking breaks, and lunch
  • Networking and mentorship opportunities with industry leaders and fellow attendees
  • Shuttle service from McMaster University and surrounding GO Stations (Hamilton, Appleby)
  • On-site parking
  • Access to conference materials (even those of sessions you did not attend)


$149.95/ Per Ticket


$249.95/ Per Ticket


$499.95/ Per Ticket

"The ACTION conference was a great opportunity to network with industry leaders in Ontario. I especially enjoyed the speakers who described their unique paths to success. ACTION really opened my eyes and provided me with entrepreneurial skills to approach the many opportunities to innovate within my field of medicine. This conference was a great experience, and I am looking forward to participating again next year!"

Ilya Mukovozov, MD-PhD Candidate at University of Toronto

The hardest things to learn are the things you don't even know you're oblivious to. Action taught me a lot, but there is one thing I can say topped the rest. For me, I found that I didn't understand the true value of Networking. Everyone tells you how important it is, and ok, so you spend some time here and there working on it. But you don't really get why people say Networking is important until you meet the right person, and that connection leads to something huge. Then you understand why people say Networking is important. I met the right people at Action, and everything changed after that.

Jonah Tassie, CEO and Co-Founder at Grand River Business Intelligence

“Every once in a while you’ll have an experience that is able to expand the very framework which constructs your view on how to approach your future aspirations. Today’s conference was undoubtedly one of such experiences. From the well-assembled keynotes and workshops to the wide range of networking opportunities, I’d have to say that this was one of my favourite experiences of this year. I leave here today with something far greater than a collection of useful bits of knowledge - I leave with a sharper focus on my goals and useful resources for my journey as an entrepreneur.”

Matt Bury, Senior Executive Secretary at Local 216

Conference Venue

The Ron Joyce Centre

4350 South Service Road, Burlington, ON L7L 5R8, Canada.


The Organizers


Nikolaus Jewell

Conference Chairperson


Andrew Scullion

Web and Engineering


Lis Melo

Operations and Events Team


Laura Pravato

Operations and Events Team


Krish Khurana

Operations and Events Team


Jonsson Liu

Marketing and Sales Team


Sherry Yang

Marketing and Sales Team


Daniel Celeste

Marketing and Sales Team


Jacob Morris

Audio Video Production Team


Vida Meidanshahi

Operations and Events Team


Common questions and answers about the conference


Recommended hotels for stay during the conference


Quality Hotel Burlington


Special rate for ACTION Conference. Traditional or Executive rooms with shuttle to and from the conference. Limited number of rooms are available.

View on map

Holiday Inn Burlington Hotel


Hotel rooms start at $117 per night. This hotel is easily accessible via the highway and is conveniently located close to the conference venue.

View on map

Subscribe To Our Mailing List for Event Updates

Stay informed by entering your email address below

speaker bio image

Meet {{}}